How to Increase ROI in Watercraft Rentals with GPS – and How Rastrac Can Help
The watercraft rental industry thrives on high customer turnover, seasonal demand, and the efficient use of expensive assets. But profitability can be elusive without the right technology in place. One of the most powerful tools to increase return on investment (ROI) in this sector is GPS tracking—and that's where Rastrac steps in.
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Is Your Watercraft Fleet Management Solution Scalable?
Managing a growing fleet of boats, jet skis, or other watercraft is no small task. Whether you’re running a marina, rental business, or government operation, scalability is key. Your fleet management solution needs to expand seamlessly as your business evolves. That’s where Rastrac excels.
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Top 5 Recreational Boating Topics for Summer 2025 – And How Rastrac Can Help
As summer 2025 kicks into high gear, recreational boaters are eager to get out on the water. Whether you're cruising coastal waters, exploring inland lakes, or managing a fleet of rental vessels, staying on top of the season’s biggest trends is essential. Here are the top five recreational boating topics for this summer—and how Rastrac’s GPS tracking and fleet management solutions can elevate your boating experience.
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Myth -vs- Fact
AirTags are not built for real-time tracking or coverage in remote areas.
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Smooth Sailing: Top Memorial Day Boating Tips for a Safe and Fun Holiday
Memorial Day is a time to honor those who have served and sacrificed. Celebrate responsibly, respect others on the water, and stay alert to ensure a safe and enjoyable boating experience. With the right preparation—and the help of tools like Rastrac and Stellar—you can make the most of this special weekend. Wishing you a Happy Memorial Day!
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Mitigating Risks in the Watercraft Rental Business — and How Rastrac Can Help
Running a watercraft rental business is both exciting and rewarding—but it also comes with its fair share of risks. From customer safety and equipment damage to theft and regulatory compliance, watercraft operators face complex challenges that demand smart solutions. Fortunately, technology is on your side. With GPS tracking and asset management platforms like Rastrac, you can significantly reduce risk, protect your assets, and provide better experiences for your customers.
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2025 Summer Boating Season: What to Expect and How to Prepare
With high expectations and high traffic, this summer promises unforgettable days on the water. But the difference between a good trip and a great one is preparation. By tuning up your boat, brushing up on safety, and using tools like Rastrac to stay informed and in control, you’ll be ready for whatever the season brings. Here’s to sunny skies, smooth sailing, and safe boating all summer long!
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The True Cost of Owning a Watercraft: What You Need to Know
Owning a boat or PWC offers unforgettable memories and endless fun — but it’s not cheap. Being realistic about all the costs can help you make smarter buying decisions and avoid financial regrets. Consider renting occasionally, joining a boat club, or buying used if you’re dipping your toes into boating life for the first time. Boating is about freedom and adventure — make sure your financial plan keeps it that way!
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Boat Rental & Boat Club Forecast: Smooth Sailing Ahead
Navigate 2025 with Confidence The boating industry’s transformation isn’t on the horizon—it’s here. If you're ready to scale, optimize, and offer unforgettable on-the-water experiences, now’s the time to invest in smart tools and smarter strategies.
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Rising Costs in the Marina Industry? Here’s How Fleet Management with Rastrac Saves You Money
Rising costs are nothing new for marina operators—but lately, it feels like they’re coming from all directions. From increased labor rates and maintenance expenses to higher insurance premiums and supply chain delays, marinas are under pressure to do more with less. The good news? You don’t have to navigate these waters alone. With the right fleet management system—like Rastrac—you can take control of your operations, reduce waste, and protect your bottom line.
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Ready, Set, Float! How Boat Rental Companies and Clubs Can Prep for the Spring/Summer Season
As the weather warms and the water starts calling, boat rental companies and clubs have one big mission: get ready for the busiest—and most profitable—time of the year. Whether you're managing a marina full of pontoons or running a sleek membership-based boat club, a little preparation now can mean smoother operations and happier customers all summer long. Here’s a seasonal prep checklist to make sure you’re fully geared up when boating season kicks off.
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The Rising Insurance Costs for Marinas – How GPS Tracking Can Help Lower Premiums
As insurance costs for marinas continue to rise, implementing GPS tracking and geofencing solutions can provide significant benefits.
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Lake Heat Maps & Depth Tracking: A Must-Have for Recreational Powerboaters
Rastrac offers historical heat mapping and depth tracking tools that allow powerboaters to better plan routes, track water level trends, and mark potential hazards.
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Preventing Propeller Damage: How Rastrac Helps Boat Clubs and Rental Companies Avoid Costly Damage
For boat clubs and rental companies, one of the most frustrating and expensive challenges is dealing with damaged propellers. Operators - whether inexperienced renters or even seasoned members—sometimes stray into restricted areas, such as shallow waters, sandbars, or protected zones, resulting in costly repairs and downtime. Fortunately, Rastrac’s advanced GPS tracking and geofencing solutions provide an effective way to mitigate these risks and protect your fleet.
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5 Ways to Prevent Watercraft and Boat Theft
Thousands of watercraft and boats are stolen every year, resulting in tens of thousands of dollars in lost property. What steps can you take to ensure you don’t fall victim to criminals? There are a few security measures to implement and equipment to consider utilizing when it comes to protecting your watercraft or boat from theft.
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Leveraging Marine Vehicle Telemetry Software for Data-Driven Decisions
In modern fleet management, making waves isn't just a metaphor—it's a strategy. Picture this: a helm where data powers decisions, maintenance is predictive, and efficiency isn't just a goal but a way of maritime life.
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Marine Fleet Management Software to Optimize Resale Value
In the dynamic realm of maritime operations, where efficiency and cost-effectiveness reign supreme, the intrinsic concept of resale value for marina fleet vehicles emerges as a pivotal consideration.
